Dashunzhai
Time-Honored BrandDashunzhai · Beijing · Founded 1638
Dashunzhai, a time-honored Beijing halal pastry brand, is renowned for its sugar-fired sesame cakes, carrying forward centuries-old craftsmanship.
Brand Story
Founded in 1638 during the Ming Dynasty's Chongzhen era by Liu Dashun, a Hui Muslim, in Tongzhou, Beijing, Dashunzhai began as a small business and later became famous for its sugar-fired sesame cakes and pastries. The name 'Dashun' signifies smoothness and good fortune. Through the Qing Dynasty and the Republic era, it has endured to this day. Dashunzhai's sugar-fired sesame cakes, made with sesame paste, brown sugar, and sesame oil, feature a unique technique, resulting in a crispy exterior and soft interior, sweet but not greasy. They have become a traditional Beijing delicacy. Its development bears witness to the inheritance of Beijing's halal food culture, making it a representative of Beijing-style pastries.
Signature Products
Made with sesame paste, brown sugar, and sesame oil; crispy outside, soft inside, rich and sweet aroma. (Approx. 10-20 RMB each)
Shaped like an ox tongue, savory-sweet, flaky layers, crisp and tender. (Approx. 15-25 RMB per jin)
Filled with jujube paste, flaky crust, strong jujube aroma, sweet but not cloying. (Approx. 20-30 RMB per jin)
Stores & Addresses
Located in: Beijing（北京）
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Cultural Note
Dashunzhai adheres to traditional handmade methods, selecting fine ingredients and employing meticulous techniques. Its sugar-fired sesame cake-making skill reflects the characteristics of halal food culture and is an important part of Beijing's intangible cultural heritage.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Dashunzhai founded?
Dashunzhai was founded in 1638, originating in Beijing, Beijing, primarily in the Food & Beverage field.
What is the signature product of Dashunzhai?
Its signature product is Sugar-Fired Sesame Cake. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: