Deyuelou
Time-Honored BrandDeyuelou · Jiangsu · Founded 1522
Founded in 1522 during the Ming Dynasty, Deyuelou is a renowned Suzhou restaurant celebrated for its authentic Su-style cuisine. It embodies the essence of Jiangnan culinary culture, offering dishes that highlight seasonal ingredients and exquisite craftsmanship.
Brand Story
Deyuelou was established in the Jiajing era of the Ming Dynasty (1522-1566) in the bustling heart of Suzhou. Its name, inspired by the poetic line 'A waterfront pavilion enjoys the moonlight first,' symbolizes its advantageous location and timely fortune. By the Qianlong period of the Qing Dynasty (1736-1795), it had gained fame as a gathering place for literati and scholars. During the Republic era (1912-1949), the restaurant weathered wars and vicissitudes, yet its Su-style culinary techniques were passed down through generations. In 1982, Deyuelou reopened on Guanqian Street, reviving its traditional flavors. Its dishes, such as Squirrel Mandarin Fish and Biluochun Shrimp, are renowned for their meticulous preparation and seasonal precision. More than a dining establishment, Deyuelou is a vital carrier of Wu culture, witnessing centuries of Suzhou's urban evolution and culinary trends.
“In Deyuelou, savor the essence of Jiangnan”
Signature Products
A classic Su-style dish shaped like a squirrel, crispy on the outside and tender inside, with a sweet and sour flavor. (158-268 RMB)
Fresh shrimp infused with Biluochun tea, crystal clear and delicately fragrant, showcasing the elegance of Jiangnan. (128-198 RMB)
A traditional Suzhou dish with a glossy red color, tender and rich, balancing sweet and savory notes. (98-168 RMB)
Stores & Addresses
Located in: Jiangsu（江苏）
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Cultural Note
Deyuelou adheres to the traditions of Su-style cuisine, emphasizing 'eating by the seasons' and valuing the natural flavors of ingredients, knife skills, and precise cooking. Its culinary techniques integrate the food culture of the Wu region, inheriting the best of Suzhou's official and folk dishes from the Ming and Qing dynasties, making it a living fossil of Jiangnan culinary heritage.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Deyuelou founded?
Deyuelou was founded in 1522, originating in Jiangsu, Jiangsu, primarily in the Dining field.
What is the signature product of Deyuelou?
Its signature product is Squirrel Mandarin Fish. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: