Fengzhou
Time-Honored BrandFengzhou · Inner Mongolia · Founded
Fengzhou is a jewelry brand from Inner Mongolia, tracing its roots to the ancient city of Fengzhou in the Liao Dynasty. It inherits the grassland gold and silver craftsmanship, blending traditional techniques with modern design to showcase the unique cultural heritage of the Mongolian steppe.
Brand Story
The name Fengzhou originates from the city of Fengzhou, established during the Liao Dynasty (916-1125 AD) in what is now the Hohhot area of Inner Mongolia. As a key hub on the Grassland Silk Road, Fengzhou thrived in commerce, fostering the development of gold and silver craftsmanship. During the Yuan Dynasty (1271-1368), the city reached its zenith, even being mentioned in Marco Polo's travelogue. In the Ming and Qing dynasties, Mongolian artisans in the region incorporated totems and motifs from nomadic culture into their metalwork, creating a distinctive style. The modern Fengzhou brand carries forward this historical legacy, focusing on traditional handcraft while integrating contemporary design, dedicated to spreading the culture of grassland jewelry. Although the brand lacks an officially recognized founding year, its name embodies a millennium of historical memory, making it a cultural symbol of Inner Mongolia's jewelry industry.
Signature Products
Featuring motifs of grassland animals and flowers, crafted with traditional hammering and chasing techniques, showcasing Mongolian aesthetics. (500-5000 RMB)
Modeled after silverware unearthed from the Liao Dynasty Fengzhou site, handcrafted, combining practicality and collectible value. (300-3000 RMB)
Adorned with coral, turquoise, and other gemstones, inheriting traditional Mongolian headdress-making techniques, ideal for festive occasions. (800-8000 RMB)
Stores & Addresses
Located in: Inner Mongolia（内蒙古）
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Cultural Note
Fengzhou jewelry craftsmanship dates back to the Liao Dynasty, blending the techniques of nomadic peoples such as the Khitan and Mongols. It primarily employs hammering, chasing, and inlaying, with motifs drawn from animals, flowers, and religious symbols, reflecting the grassland culture's reverence for nature and the divine.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Fengzhou founded?
Fengzhou was founded in null, originating in Inner Mongolia, Inner Mongolia, primarily in the Jewelry field.
What is the signature product of Fengzhou?
Its signature product is Grassland Gold Collection. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: