Huang Gulin
Time-Honored BrandHuang Gulin · Ningbo · Founded
Huang Gulin, a time-honored brand from Ningbo, has been crafting exquisite straw mats for over a thousand years. Their handmade mats, woven from premium local sedge, offer cool comfort and durability, embodying the wisdom and craftsmanship of Jiangnan's water towns.
Brand Story
Huang Gulin, located in Ningbo, Zhejiang, boasts a straw mat weaving technique that dates back to the Tang Dynasty (618-907 AD). Legend has it that Gulin Town was named after the Huang family, who settled there during the Tang era and made a living weaving straw mats. By the Song Dynasty (960-1279), Huang Gulin mats had gained fame across the Jiangnan region and were presented as tributes to the imperial court. During the Ming and Qing dynasties (1368-1912), they were exported overseas, becoming a significant commodity on the Maritime Silk Road. Crafted from high-quality local sedge and woven by hand, Huang Gulin mats are known for their tight weave, coolness, and breathability, making them beloved by the people. This craft embodies the wisdom and diligence of the Ningbo people, reflecting the agricultural culture of the Jiangnan water towns and standing as a treasure of traditional Chinese handicrafts.
Signature Products
Made from premium sedge, handwoven to be cool, breathable, and durable. (200-800 RMB)
Compact and exquisite, ideal for summer use. Absorbs sweat, breathable, and promotes restful sleep. (50-150 RMB)
Natural straw weave, soft and comfortable with good breathability, suitable for home and office. (30-100 RMB)
Stores & Addresses
Located in: Ningbo(宁波)
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Cultural Note
The Huang Gulin straw mat weaving technique involves traditional handcrafting methods, from selecting and drying the sedge to weaving and trimming, requiring dozens of steps. The process emphasizes uniform thickness of the sedge, a tight weave, and beautiful patterns. This craft not only showcases the unique agricultural culture of the Ningbo region but also carries the life wisdom of the Jiangnan water towns, making it an integral part of China's national intangible cultural heritage.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Huang Gulin founded?
Huang Gulin was founded in null, originating in Ningbo, Ningbo, primarily in the Crafts field.
What is the signature product of Huang Gulin?
Its signature product is Huang Gulin Straw Mat. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: