Jimei
Time-Honored BrandJimei · Shandong · Founded
Jimei, a time-honored brand from Shandong, has been perfecting the art of pickled vegetables and soy sauce since the Ming and Qing dynasties. Rooted in the culinary culture of the Qilu region, it embodies a century-old legacy of craftsmanship and tradition.
Brand Story
Jimei, originating from Linqing, Shandong, traces its roots back to the Ming Dynasty. According to the Linqing Prefecture Chronicles, during the Wanli era, Linqing already had a thriving sauce garden industry, and Jimei was one of its notable establishments. During the Qianlong period of the Qing Dynasty, Jimei's sauce garden reached its zenith, and its pickled vegetables were selected as tributes to the imperial court, earning the reputation of 'Jinjing Fermented Tofu' (tribute fermented tofu). The founder, guided by the motto 'Jishi Zhi Mei' (benefiting the world with excellence), selected premium local soybeans and wheat, drew water from the Grand Canal, and followed ancient methods of sun-drying and dew-exposure to craft uniquely flavorful sauces. Jimei's products not only sold well in the north but also traveled along the Grand Canal to the capital, witnessing the cultural exchange between northern and southern cuisines. Jimei is not just a brand; it is a microcosm of the culinary culture of western Shandong, with its brewing techniques passed down through generations, embodying the wisdom and dedication of artisans.
Signature Products
Bright red and glossy, with a delicate texture and a savory-salty taste, this once-tribute product is Jimei's signature item. (20-50 RMB per jar)
Made from a variety of seasonal vegetables, these pickles are rich in sauce aroma, crisp and refreshing, perfect as a side dish. (15-40 RMB per bag)
Crafted from wheat flour and naturally fermented, this paste has a mellow aroma, ideal for dipping or cooking. (10-30 RMB per jar)
Stores & Addresses
Located in: Shandong（山东）
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Cultural Note
Jimei's brewing techniques adhere to the ancient method of 'sanfu sun-drying sauce and sanjiu oil extraction' (sanfu: the hottest days of summer; sanjiu: the coldest days of winter), emphasizing seasonal rhythms and natural fermentation. Its sauces are not merely condiments but carry the dietary memories of western Shandong, reflecting the philosophy of 'medicine and food share the same origin.' Jimei is closely linked to the Grand Canal culture, serving as a model of the fusion of northern and southern flavors.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Jimei founded?
Jimei was founded in null, originating in Shandong, Shandong, primarily in the Food & Beverage field.
What is the signature product of Jimei?
Its signature product is Jinjing Fermented Tofu. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: