Jinyu
Time-Honored BrandJinyu · Anhui · Founded 1736
Jinyu, a renowned jewelry brand from Anhui, China, traces its roots to the Qing Dynasty. It blends traditional Huizhou craftsmanship with modern design, offering exquisite gold and jade pieces that embody cultural heritage and contemporary elegance.
Brand Story
Jinyu, a distinguished jewelry brand from Anhui, has a history that dates back to the Ming and Qing dynasties, when the region was renowned for its exquisite gold and silver craftsmanship. According to legend, during the Qianlong reign (1736-1795), skilled artisans in Huizhou established the Jinyu workshop, specializing in gold and silver ornaments that integrated Huizhou-style carving and inlay techniques. During the Republic of China era (1912-1949), Jinyu expanded with shops in Wuhu and Anqing, earning a reputation for integrity and quality. After the founding of the People's Republic of China, Jinyu's craftsmanship continued to thrive, and today it stands as a leading jewelry brand in Anhui. The brand embodies the spirit of Huizhou merchants, preserving traditional jewelry-making techniques while infusing regional culture into modern designs.
“[待核]”
Signature Products
Inspired by Huizhou architectural patterns, these gold pieces are crafted using traditional filigree techniques. (Price range: 2,000-50,000 RMB)
Hand-polished Hetian jade bracelets, warm and elegant, symbolizing peace and good fortune. (Price range: 3,000-80,000 RMB)
Combining diamonds and jadeite with traditional inlay techniques, showcasing Eastern aesthetics. (Price range: 5,000-120,000 RMB)
Stores & Addresses
Located in: Anhui（安徽）
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Cultural Note
Jinyu carries forward the Huizhou gold and silver filigree craftsmanship, emphasizing meticulous handwork and the integration of Hui culture. Its techniques include filigree (huasi), engraving (zanke), and inlay, reflecting the spirit of traditional artisans. The brand selects premium materials and designs that balance classical and contemporary aesthetics, dedicated to promoting Chinese jewelry culture.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Jinyu founded?
Jinyu was founded in 1736, originating in Anhui, Anhui, primarily in the Jewelry field.
What is the signature product of Jinyu?
Its signature product is Huiyun Gold Jewelry. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: