Shengshengtang
Time-Honored BrandShengshengtang · Shandong · Founded 1775
Shengshengtang, a time-honored Chinese medicine brand from Shandong, has been dedicated to integrity and healing for over two centuries. Founded in 1775, it upholds the legacy of traditional Chinese medicine, safeguarding the health of the Qilu region with time-tested remedies and a commitment to quality.
Brand Story
Shengshengtang, originating from Shandong, derives its name from the philosophy of 'endless vitality and healing the world.' According to local chronicles and family records, during the Qianlong reign of the Qing Dynasty (1736-1795), the Wang family, a renowned lineage of traditional Chinese medicine practitioners in Jinan, Shandong, was celebrated for their exceptional skills and benevolent care. Around 1775, Wang Dechang (c. 1740-1810), a descendant of the Wang family, established a pharmacy in Jinan, naming it Shengshengtang. Wang Dechang, well-versed in herbal medicine and meticulous in processing, produced pills, powders, ointments, and elixirs of remarkable efficacy, earning the deep trust of the people. Adhering to the motto 'select premium ingredients, refine with precision, and serve all with honesty,' Shengshengtang flourished through generations, becoming a reputable pharmacy in Shandong by the late Qing and early Republic era (c. 1900). Its cultural significance lies in embodying the profound heritage of Qilu medicine and the Confucian principle of 'benevolence' in practice, with its philosophy of 'integrity in business and righteousness in profit' profoundly influencing the development of traditional Chinese medicine.
“[待核]”
Signature Products
Made from premium donkey hides and prepared using traditional methods, this nourishing tonic enriches yin and replenishes blood, making it a classic health supplement.
Formulated according to ancient prescriptions, these pills nourish yin and tonify the kidneys, addressing symptoms such as kidney yin deficiency, dizziness, and tinnitus.
Handcrafted with authentic herbs, these plasters dispel wind and dampness, unblock meridians, and alleviate pain.
Stores & Addresses
Located in: Shandong（山东）
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Cultural Note
Shengshengtang preserves ancient processing techniques, emphasizing the authenticity of herbs and precise control of heat during preparation. Processes like 'nine-steam and nine-sun-dry' (jiu zheng jiu shai) ensure the potency of its products. In business, it adheres to 'integrity first, quality foremost,' reflecting the Confucian merchant spirit of the Qilu business community.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Shengshengtang founded?
Shengshengtang was founded in 1775, originating in Shandong, Shandong, primarily in the Healthcare field.
What is the signature product of Shengshengtang?
Its signature product is Shengshengtang Donkey-Hide Gelatin (Ejiao). See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: