Youyishun
Time-Honored BrandYouyishun · Beijing · Founded 1948
A renowned halal restaurant in Beijing since 1948, Youyishun is celebrated for its traditional instant-boiled mutton, grilled beef, and halal stir-fry dishes, embodying the authentic flavors of old Beijing cuisine.
Brand Story
Founded in 1948 by Hui chef Ding Deshan, Youyishun (meaning 'another smooth success') began as a venture after Ding's apprenticeship at the famed Donglaishun. Located near Wangfujing, it blended the boiling techniques of Donglaishun with the grilling style of Kaorou Wan, creating a unique halal culinary identity. In 1956, during the public-private partnership movement, the restaurant moved to Xidan, becoming a symbol of Beijing's halal dining. Known for meticulous ingredient selection, precise knife skills, and perfect heat control, its signature dishes include instant-boiled mutton and grilled beef. Youyishun stands as a testament to the heritage and evolution of Beijing's halal cuisine, a beloved landmark for food enthusiasts.
Signature Products
Thinly sliced leg meat from Inner Mongolian sheep, hand-cut to paper-thin sheets; tender and gamey-free after a quick boil. (50-80 RMB per plate)
Beef grilled on a special iron griddle, charred and aromatic, served with scallions and cilantro for a distinctive flavor. (60-90 RMB per serving)
A classic halal dish with a sweet, fragrant taste and glossy red hue. (30-60 RMB per portion)
Stores & Addresses
Located in: Beijing(北京)
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Cultural Note
Youyishun preserves the rigor and refinement of halal culinary traditions. Its instant-boiled mutton is cooked 'in one dip,' while grilling emphasizes the harmony of heat and seasoning. The restaurant once featured traditional copper pots and griddles, reflecting the ceremonial essence of old Beijing dining. Its dishes merge Hui dietary customs with local flavors, offering a valuable lens into Beijing's folk culture and halal cuisine.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Youyishun founded?
Youyishun was founded in 1948, originating in Beijing, Beijing, primarily in the Dining field.
What is the signature product of Youyishun?
Its signature product is Hand-Cut Fresh Mutton. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: