Jinquan
Time-Honored BrandJinquan · Shanxi · Founded 1669
Jinquan, a distinguished liquor brand from Shanxi, has been crafting spirits since 1669. Rooted in ancient brewing traditions, it embodies the rich wine culture of the Jin region, offering pure and mellow flavors that reflect centuries of heritage.
Brand Story
Jinquan traces its origins to Shanxi, a province renowned for its brewing excellence since ancient times. The brand's history dates back to the Ming and Qing dynasties, with records indicating that during the Kangxi reign (1662-1722), a distillery named Jinquan, meaning 'spring of Jin water,' was already producing clear, crisp liquor. In the Republican era (1912-1949), Jinquan integrated brewing techniques from north and south, developing a distinctive style. More than just a beverage, Jinquan embodies the integrity and craftsmanship of the Shanxi merchants (Jin Shang), with its brewing methods passed down through generations, making it a microcosm of Shanxi's wine culture.
Signature Products
Made from premium sorghum, this liquor is clear and fragrant with a sweet, smooth entry. (50-100 RMB)
Aged for years, this baijiu boasts a full body and a lingering finish. (100-200 RMB)
Infused with rose aroma, this wine offers a soft taste, perfect for pairing with meals. (80-150 RMB)
Stores & Addresses
Located in: Shanxi（山西）
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Cultural Note
Jinquan's brewing follows ancient methods, including solid-state fermentation and a double-cleaning steaming process, with emphasis on ground jar fermentation and slow fire distillation to ensure purity. Its cultural essence is closely tied to the Jin Shang spirit, highlighting integrity and quality.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Jinquan founded?
Jinquan was founded in 1669, originating in Shanxi, Shanxi, primarily in the Liquor & Spirits field.
What is the signature product of Jinquan?
Its signature product is Jinquan Gaoliangbai. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: