Jiuqian
Time-Honored BrandJiuqian · Guizhou · Founded
Jiuqian, a time-honored Chinese liquor brand from Guizhou, carries forward a millennium-old brewing heritage. With its distinctive flavor, it embodies the essence of Qiannan's liquor culture, offering a taste of tradition and craftsmanship.
Brand Story
Jiuqian liquor traces its roots to southern Guizhou, with a history dating back to the Ming Dynasty (1368-1644). Historical records show that during the Hongwu era, ethnic minorities in Guizhou had already mastered unique brewing techniques, using local high-quality glutinous rice and plateau spring water, fermented through ancient methods. During the Qianlong reign (1736-1795), Jiuqian liquor was presented as a local tribute to the imperial court, earning praise for its mellow and sweet taste. In the Republic era (1912-1949), Jiuqian distilleries flourished among the people, becoming an essential part of weddings and funerals in the Qiannan region. After the founding of New China, the brewing craft was preserved and passed down, carrying the dietary wisdom and folk memories of Guizhou's ethnic minorities, and serving as a vital medium for studying the liquor culture of Southwest China.
“Jiuqian Fine Liquor, a Millennium Legacy”
Signature Products
Brewed with traditional techniques, this classic offering boasts a full body and a lingering finish. (200-500 RMB)
Made from premium glutinous rice, this wine is sweet and smooth with a distinctive rice aroma, perfect for daily enjoyment. (100-300 RMB)
Aged for years in cellars, this liquor features a rich aroma and complex layers, ideal for upscale banquets. (500-1000 RMB)
Stores & Addresses
Located in: Guizhou（贵州）
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Cultural Note
The brewing technique of Jiuqian integrates the wisdom of Guizhou's ethnic minorities, employing traditional solid-state fermentation and distillation. Using locally sourced glutinous rice and mountain spring water, the process involves multiple meticulous steps. Emphasizing natural fermentation and the patience of time, it reflects a brewing philosophy of harmony between nature and humanity, and is a key component of the intangible cultural heritage of the Qiannan region.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Jiuqian founded?
Jiuqian was founded in null, originating in Guizhou, Guizhou, primarily in the Liquor & Spirits field.
What is the signature product of Jiuqian?
Its signature product is Jiuqian Original Liquor. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: