Kouyiji
Time-Honored BrandKouyiji · Guangdong · Founded
Kouyiji, a time-honored textile and apparel brand from Guangdong, inherits the essence of Lingnan clothing culture. Renowned for exquisite craftsmanship, it blends traditional techniques with modern aesthetics, offering handmade embroidered qipaos, gambiered Guangdong silk garments, and Cantonese embroidery artworks.
Brand Story
Kouyiji originated in Guangdong, with its founding date not officially verified, but it is said to date back to the Qing Dynasty (1644-1912). During that period, Guangdong, as a key hub of the Maritime Silk Road, boasted a thriving textile industry. Kouyiji emerged, gaining fame for crafting traditional Chinese garments and embroidery. The founder, whose name awaits verification, earned local acclaim through exceptional tailoring skills and a deep understanding of clothing culture. The brand's designs incorporate Lingnan cultural elements, emphasizing both practicality and aesthetics, and were beloved by locals. Over time, Kouyiji has preserved traditional techniques while embracing innovation, becoming a representative of Guangdong's textile and apparel heritage. Its story embodies the craftsmanship spirit of Lingnan artisans and their dedication to preserving Chinese clothing culture.
Signature Products
Crafted with traditional embroidery techniques, featuring exquisite patterns that showcase the elegance of Eastern women. (800-3000 RMB)
Made from Guangdong's unique gambiered silk fabric, breathable and comfortable with a distinctive texture. (500-2000 RMB)
Embroidered using Cantonese embroidery techniques, rich in color and diverse in themes, holding artistic and collectible value. (300-1500 RMB)
Stores & Addresses
Located in: Guangdong（广东）
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Cultural Note
Kouyiji carries forward the traditional textile and embroidery techniques of the Lingnan region, characterized by fine stitching, vibrant colors, and distinctive patterns. The brand is committed to protecting and promoting intangible cultural heritage, conveying Cantonese culture through its garments, and reflecting respect for and innovation in traditional handicrafts.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Kouyiji founded?
Kouyiji was founded in null, originating in Guangdong, Guangdong, primarily in the Textile & Apparel field.
What is the signature product of Kouyiji?
Its signature product is Hand-embroidered Qipao. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: