Meijianing
Time-Honored BrandMeijianing · Shanghai · Founded 1962
Meijianing is a renowned Chinese daily chemical brand from Shanghai, known for its high-quality skincare products and toothpaste. Since 1962, it has been a household name, carrying the memories of generations with its commitment to beauty and cleanliness.
Brand Story
Born in Shanghai in the 1960s, Meijianing emerged during a pivotal era for China's daily chemical industry. In 1962, Shanghai Jahwa (formerly Guangxinghang) launched the brand, with a name that combines 'beauty' and 'cleanliness'. During the planned economy, Meijianing quickly won over consumers with its excellent quality and affordable prices. After the reform and opening-up, the brand embraced foreign technology, introducing innovative products like the Meijianing Tremella and Pearl Cream and Meijianing toothpaste, becoming a leader in the Chinese market. More than a commercial brand, Meijianing embodies the historical memory of China's daily chemical industry, witnessing its evolution from traditional craftsmanship to modern industrialization. Its brand culture reflects Shanghai's unique Haipai style, emphasizing refinement and elegance.
“Meijianing, beauty with extra cleanliness”
Signature Products
A classic moisturizing face cream enriched with tremella and pearl extracts, nourishing the skin and evoking fond memories for generations. (20-50 RMB)
Freshens breath and whitens teeth, a trusted choice for national oral care. (10-30 RMB)
Deeply moisturizes, prevents chapping and frostbite, an essential for autumn and winter. (15-40 RMB)
Stores & Addresses
Located in: Shanghai（上海）
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Cultural Note
Meijianing's production process blends traditional Chinese medicine skincare principles with modern technology. For instance, the Tremella and Pearl Cream uses a classic formula combined with modern emulsification techniques, ensuring gentle yet effective results. The brand's commitment to quality and use of premium ingredients exemplify the precision and rigor of Shanghai manufacturing.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Meijianing founded?
Meijianing was founded in 1962, originating in Shanghai, Shanghai, primarily in the Other field.
What is the signature product of Meijianing?
Its signature product is Meijianing Tremella and Pearl Cream. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: