Mengjie
Time-Honored BrandMengjie · Hunan · Founded
Mengjie, a Hunan-based home textile brand, is renowned for its high-quality bedding. Rooted in Huxiang culture, it blends traditional craftsmanship with modern design to deliver an exquisite sleep experience.
Brand Story
Originating from Changsha, Hunan, Mengjie's journey is deeply intertwined with the rich heritage of Huxiang culture. Although its exact founding year lacks official confirmation, the brand has steadily built its reputation in the textile industry since the mid-20th century. The name 'Mengjie' symbolizes 'dreams and purity,' reflecting a longing for a better life. The founder, driven by craftsmanship, combined traditional Hunan embroidery (Xiang embroidery) with modern textile techniques to create home textiles that are both practical and aesthetically pleasing. During China's reform and opening-up, Mengjie seized opportunities to introduce advanced equipment and enhance product quality, gradually becoming a renowned home textile brand in Hunan and across the nation. Its designs incorporate regional characteristics, such as elements of Xiang embroidery, showcasing a commitment to cultural heritage and innovation. Always customer-centric, Mengjie strives to provide healthy and comfortable sleep environments, embodying the Hunan spirit of 'daring to lead.'
“Mengjie, for a Better Sleep”
Signature Products
Made from Xinjiang long-staple cotton, soft and skin-friendly with good breathability, suitable for all seasons. (300-800 RMB)
Crafted from selected mulberry silk, lightweight and warm, with excellent moisture absorption and breathability, enhancing sleep quality. (800-2000 RMB)
Made of natural latex, ergonomically designed to support the cervical spine and relieve fatigue. (150-400 RMB)
Stores & Addresses
Located in: Hunan（湖南）
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Cultural Note
Mengjie integrates Huxiang culture into its product designs, utilizing traditional elements like Xiang embroidery and blue calico while blending modern aesthetics to imbue products with cultural significance. In production, the brand adheres to eco-friendly dyeing practices to ensure safety and health. It also actively participates in intangible cultural heritage preservation, promoting the inheritance and development of traditional crafts.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Mengjie founded?
Mengjie was founded in null, originating in Hunan, Hunan, primarily in the Other field.
What is the signature product of Mengjie?
Its signature product is Mengjie Pure Cotton 4-Piece Bedding Set. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: