Tao'erhe
Time-Honored BrandTao'erhe · Jilin · Founded
Tao'erhe liquor, crafted from premium sorghum in Jilin, embodies centuries-old brewing traditions. Known for its mellow and full-bodied flavor, it stands as a proud representative of Jilin's rich liquor culture.
Brand Story
Tao'erhe liquor traces its roots to the Qing Dynasty, when Jilin's brewing industry began to flourish. Utilizing the pristine waters of the Tao'er River, a tributary of the Songhua River, and locally grown sorghum, local artisans developed a distinctive brewing technique. The brand's predecessor was a collection of traditional distilleries, or 'shao guo,' which gained renown during the Republic era. After 1949, these workshops merged into a state-owned enterprise, officially adopting the name 'Tao'erhe.' Committed to time-honored solid-state fermentation and prolonged cellar aging, Tao'erhe produces a spirit that is rich, smooth, and long-lasting, cherished by locals. The name 'Tao'erhe' signifies harmony with nature and carries deep affection for the homeland.
“[待核]”
Signature Products
A classic strong-aroma liquor, crafted with traditional techniques. Smooth, sweet, and refreshing, ideal for daily enjoyment. (50-100 RMB)
Made from selected premium sorghum and aged for years, this liquor boasts a rich aroma and a mellow, smooth taste, perfect for banquets. (100-200 RMB)
A high-proof original liquor with a full body and lingering finish, suited for connoisseurs and collectors. (200-500 RMB)
Stores & Addresses
Located in: Jilin（吉林）
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Cultural Note
Tao'erhe's brewing technique originates from the traditional northeastern 'shao guo' method, using sorghum and wheat as raw materials, with medium-high temperature Daqu as the saccharifying and fermenting agent. The process involves solid-state fermentation in mud pits, slow distillation, and extended aging, resulting in a spirit characterized by rich cellar aroma, sweetness, and balanced flavors. This craft exemplifies the brewing culture of Northeast China, showcasing the region's ingenuity and harmony with nature.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Tao'erhe founded?
Tao'erhe was founded in null, originating in Jilin, Jilin, primarily in the Liquor & Spirits field.
What is the signature product of Tao'erhe?
Its signature product is Tao'erhe Laojiao. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: