Wang Shouyi
Time-Honored BrandWang Shouyi · Henan · Founded
Wang Shouyi is a renowned seasoning brand from Zhumadian, Henan, famous for its Thirteen Spices. Inheriting ancient recipes and blending them with modern craftsmanship, it brings aromatic flavors to kitchens worldwide.
Brand Story
The Wang Shouyi brand traces its roots to Zhumadian, Henan, with a history dating back to the Northern Song Dynasty (960-1127 AD), when the Wang ancestors ran a spice business in Kaifeng, crafting seasonings with unique formulas. During the Ming Dynasty (1368-1644 AD), descendants moved to Zhumadian and continued the tradition. In the 1950s, Mr. Wang Shouyi inherited the ancestral secret recipe and, combining it with modern techniques, founded the Wang Shouyi brand, focusing on Thirteen Spices and other blended seasonings. Known for premium ingredients and rigorous processes, the brand quickly gained market recognition and became a standout among China's time-honored brands. Its cultural significance lies in promoting traditional culinary culture, integrating ancient recipes into modern life, and embodying the profound heritage of Central Plains cuisine.
“Wang Shouyi, aroma wafting into every home”
Signature Products
A classic blended spice mix made from various herbs and spices, used to enhance flavor and aroma in cooking. (5-20 RMB)
A spicy and numbing seasoning perfect for hot pot, barbecue, and more, adding a bold and savory kick. (5-15 RMB)
A specially crafted spice sachet for braising meat, removing gamey odors and enhancing tenderness and flavor. (3-10 RMB)
Stores & Addresses
Located in: Henan（河南）
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Cultural Note
Wang Shouyi's spice-making technique follows ancient methods, selecting dozens of natural spices such as Sichuan pepper, star anise, and cassia bark, which undergo sun-drying, grinding, and precise blending to preserve traditional flavors. The formulas emphasize the principle of 'jun-chen-zuo-shi' (harmonizing ingredients like a medicinal prescription), balancing the five flavors, and reflecting the Chinese concept of 'medicine and food share the same origin.' It is a vital representative of Central Plains culinary culture.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Wang Shouyi founded?
Wang Shouyi was founded in null, originating in Henan, Henan, primarily in the Food & Beverage field.
What is the signature product of Wang Shouyi?
Its signature product is Wang Shouyi Thirteen Spices. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: