Wanxiangzhai
Time-Honored BrandWanxiangzhai · Qingdao · Founded
Wanxiangzhai, a century-old brand from Qingdao, is renowned for its traditional braised meats. With a legacy of over 100 years, it combines time-honored techniques with unique flavors, making it a beloved name in Shandong cuisine.
Brand Story
Founded in the late Qing Dynasty, Wanxiangzhai began as a small workshop run by a merchant surnamed Wang in Qingdao. Specializing in braised meats, the brand quickly gained a reputation for its secret marinade and exquisite craftsmanship. During the Republic of China era, it became a well-known local brand, with products even exported overseas. After the founding of New China, Wanxiangzhai underwent public-private partnership while preserving its traditional techniques. In the reform era, the time-honored brand was revitalized, though its ownership changed hands several times. Wanxiangzhai bears witness to the evolution of Qingdao's culinary culture and serves as a living testament to Lu cuisine's braising artistry. Its products carry the taste memories of generations of Qingdao residents, holding significant cultural value.
“[待核]”
Signature Products
Rich but not greasy, with a deep savory aroma. A signature product. (50-80 RMB/jin)
Made from premium beef, firm texture and mellow flavor. (60-90 RMB/jin)
Golden color, tender meat, and fragrant five-spice taste. (40-60 RMB/piece)
Stores & Addresses
Located in: Qingdao（青岛）
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Cultural Note
Wanxiangzhai employs traditional braising techniques, selecting premium ingredients and using a blend of spices, slow-cooked for hours. Its century-old craft embodies the essence of Lu cuisine's braised delicacies.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Wanxiangzhai founded?
Wanxiangzhai was founded in null, originating in Qingdao, Qingdao, primarily in the Other field.
What is the signature product of Wanxiangzhai?
Its signature product is Braised Pork Hock. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: