Zhengzhang
Time-Honored BrandZhengzhang · Shanghai · Founded 1928
Zhengzhang, a time-honored brand from Shanghai, is renowned for its laundry and dyeing craftsmanship, carrying the memory of Shanghai-style living.
Brand Story
Zhengzhang, originating in Shanghai, traces its history back to the Republican era. According to historical records, around 1925, with the rise of the Western-style clothing industry in Shanghai, the demand for laundry and dyeing services grew. The founder of Zhengzhang opened a laundry shop on Bubbling Well Road (now West Nanjing Road) around 1928, specializing in dry cleaning and ironing for suits and woolen garments. With exquisite craftsmanship and attentive service, it quickly won customers' trust and became a well-known laundry brand in Shanghai. The name Zhengzhang means 'upright and well-regulated,' reflecting its commitment to honest business practices. During the War of Resistance, Zhengzhang persisted in serving the public. After 1949, it underwent public-private partnership and continued to develop. Its traditional laundry techniques, blending Chinese and Western methods, emphasize handcrafted precision, especially in caring for high-end garments like leather and silk, symbolizing the refined lifestyle of Shanghai culture.
“[待核]”
Signature Products
Professional dry cleaning that protects fabric fibers and removes stubborn stains. (Approx. 50-200 RMB per item, depending on the garment)
Hand polishing and color restoration to revive the luster and softness of leather garments. (Approx. 200-500 RMB per item)
Gentle washing to maintain the sheen and texture of silk fabrics. (Approx. 80-300 RMB per item)
Stores & Addresses
Located in: Shanghai（上海）
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Cultural Note
Zhengzhang's laundry and dyeing techniques, inherited from Republican-era Shanghai, combine Western dry cleaning with Chinese hand ironing, emphasizing 'tailoring the treatment to the garment.' The process includes dozens of steps such as stain removal, degreasing, starching, and ironing, with unique methods for delicate fabrics like silk and fur. Zhengzhang also developed household cleaning products, such as 'Zhengzhang Collar Cleaner,' becoming a staple in many homes. Its craftsmanship reflects Shanghai residents' pursuit of quality life and epitomizes Shanghai-style commercial culture.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Zhengzhang founded?
Zhengzhang was founded in 1928, originating in Shanghai, Shanghai, primarily in the Other field.
What is the signature product of Zhengzhang?
Its signature product is Zhengzhang Dry Cleaning Service. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: