Kouzi
Time-Honored BrandKouzi · Anhui · Founded 1949
Kouzi, a renowned Chinese liquor brand from Anhui, is celebrated for its unique 'Jianxiang' (blended aroma) style. Rooted in centuries-old brewing traditions, it harmoniously combines strong and sauce aroma techniques, offering a distinctive taste that bridges northern and southern flavors.
Brand Story
Kouzi liquor originates from Suixi, Huaibei, Anhui, historically known as 'Kouzi' due to its strategic location. Brewing in Suixi dates back to the Spring and Autumn period, flourished in the Sui and Tang dynasties, and peaked during the Ming and Qing dynasties, when over seventy distilleries operated in the area. The brand's predecessor, Suixi People's Distillery, was established in 1949, integrating local workshops and preserving ancient methods. Master brewers like Fang Yiwu refined techniques, developing core processes such as 'multi-grain starter making, high-temperature stacking, and continuous fermentation with mixed grains.' Kouzi's 'Jianxiang' style uniquely blends strong and sauce aromas, embodying a rich cultural heritage and a commitment to quality through its 'true storage and solid cellar' philosophy.
“True Storage, Solid Cellar, Sincere Hospitality”
Signature Products
A Jianxiang-style baijiu with a mellow taste and elegant cellar aroma, ideal for daily consumption. (100-200 RMB)
Aged for ten years, this full-bodied liquor offers a long, lingering finish, perfect for banquets. (300-500 RMB)
With twenty years of cellar aging, this aromatic and smooth liquor exudes premium quality. (800-1200 RMB)
Stores & Addresses
Located in: Anhui（安徽）
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Cultural Note
Kouzi's brewing technique, rooted in the Ming and Qing dynasties, employs methods like 'multi-grain starter making, high-temperature stacking, and continuous fermentation with mixed grains,' merging strong and sauce aroma characteristics to create a 'Jianxiang' style. The 'true storage and solid cellar' philosophy emphasizes the interaction between time and the fermentation pit, reflecting traditional brewing wisdom.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Kouzi founded?
Kouzi was founded in 1949, originating in Anhui, Anhui, primarily in the Liquor & Spirits field.
What is the signature product of Kouzi?
Its signature product is Kouzi Cellar 5 Years. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: