Zhou Qingong
Time-Honored BrandZhou Qingong · Qingdao · Founded
A time-honored brand from Qingdao, known for traditional craftsmanship and honest business practices, with a rich history dating back to the Qing Dynasty.
Brand Story
Zhou Qingong, a renowned time-honored brand in Qingdao, traces its origins to the Qing Dynasty (circa 19th century). According to local historical records, the Zhou ancestors opened a workshop in Qingdao Kou (now the old town of Qingdao) during the Daoguang reign (circa 1821-1850), starting with making preserved meats and pastries. Due to their meticulous selection of ingredients and refined techniques, their products gradually won the trust of local residents and became a must-have for weddings and festivals. The second-generation inheritor, Zhou Qingong (circa 1850-1900), expanded the business and established the shop motto 'Honesty first, fair to all', which spread the brand's reputation far and wide. By the Republic of China era (1912-1949), Zhou Qingong had grown into a major food merchant in Qingdao, with products sold to surrounding areas. After the founding of New China, the shop underwent public-private partnership and later ceased operations due to historical reasons. In recent years, with the protection of time-honored brands, Zhou Qingong has been revived, and its traditional techniques have been listed as a municipal intangible cultural heritage (to be verified). Zhou Qingong not only carries the urban memory of Qingdao but also serves as a microcosm of modern national industry and commerce. Its insistence on handmade production and natural ingredients holds significant reference value for the contemporary food industry.
“Honesty first, fair to all”
Signature Products
Made from premium pork, marinated with a secret sauce and braised in aged broth, resulting in tender meat with a rich, savory flavor. (50-100 RMB/jin)
Produced using traditional stone-mill techniques, selected sesame seeds are ground at low temperatures to preserve nutrients, offering a pure and aromatic flavor. (30-60 RMB/bottle (500ml))
Following ancient methods, these pastries are crispy on the outside, soft inside, and sweet but not greasy, representing a classic Qingdao tea snack. (20-40 RMB/box)
Stores & Addresses
Located in: Qingdao（青岛）
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Cultural Note
Zhou Qingong's craftsmanship is centered on handmade production, emphasizing 'authentic ingredients, refined techniques, and pure flavors'. The braised meat undergoes over ten processes, including selection, marinating, and braising, with precise control of heat and time. The sesame oil uses the traditional stone-mill water replacement method, grinding at low temperatures to preserve the nutrients of sesame. This craftsmanship embodies the values of 'honesty and practicality' in Shandong merchant culture and is an important carrier of Qingdao's culinary culture.
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Frequently Asked Questions
What is a "China Time-Honored Brand" (中华老字号)?
A China Time-Honored Brand is a designation by China’s Ministry of Commerce for brands with a long history that inherit products, craftsmanship or services across generations and have operated continuously to the present.
When was Zhou Qingong founded?
Zhou Qingong was founded in null, originating in Qingdao, Qingdao, primarily in the Other field.
What is the signature product of Zhou Qingong?
Its signature product is Zhou Qingong Braised Meat. See the "Signature / Buy Online" section on this page for more products and shopping links.
Where can I find the official list of China Time-Honored Brands?
You can log into the MOFCOM "China Time-Honored Brand Information Management System", or browse this site’s brand directory — we have profiled 1,451 time-honored brands.
Sources / References
Brand fundamentals (founding year, heritage level, recognition batch) follow official sources such as the MOFCOM time-honored brand list. Story and encyclopedia: